We work to prepare young people capable of making a positive impact in Brazil

Get to know our history and social impact


We have already transformed the lives of more than 4k Brazilians with our mentorship.


We have a huge professional network of experienced volunteers to aid our inexperienced youngster.


Our mentors and mentees are spread across over 400 Brazilian cities.

Who Are We

We are an institute that believe in the transforming power of mentorship and connecting people.

We connect young people and experienced professionals through online mentorships for personal and professional purposes. We use technology in order to make it possible to connect people from different cities, regions and even different countries.

Our network of professionals share experiences, ideas and development of young people so that they can elaborate and set goals, plan their careers and have access to the best opportunities through personal and professional growth.

Our History

“A difficult harsh childhood and adolescence, with scarce resources. Unemployed father, early death of a mother. Unable to access simple and basic things. This is the reality of millions of Brazilians and I was no exception.

Everything only changed when I, voluntarily or not, was rescued by angels I now call mentors. With their help I changed my reality and grew up with the feeling to give it back to other people. In large scale”!
(Fernando Schneider, fundador do Instituto Joule)

Our organization was founded in 2012 amid a major desire from Fernando and Shirley to return to the society everything they experienced in their life trajectories.

In 2015 amid Brazil’s alarming economic and social scenario with more than 13 million of unemployed people, the population was desperate looking for an opportunity. At that moment Joule project was carried out. The couple of co-founders invited several of their friends to become mentors and a network took shape. The volunteering model was conceived online to be scalable and accessible to a wide range of people from different locations. A website and a social media page were created and people started enrolling in search of help and then mentors and mentees started to get together.

In two years the project has grown considerably (more than 4.000 mentees and 1500 mentors) and in 2017, the Joule Institute was officially established focusing on spreading positive impact.


Empower low-income youngsters and professionals to widen their future perspectives and enable them towards personal and professional growth, transforming their lives making positive impact in their community.


Be a reference in terms of contribution to a more egalitarian society through personal, professional development in a universal access to education in order to promote social equality in Brazil.

Institutions Who Trust

Logotipo da IBM
Logotipo da +UNIDOS

Awards & Acknowledgement


• Selected for the Laureate Youth Action Net: Jovem Empreendedor Social, by the International Youth Foundation

Georgetown University's Case Study


 Awarded by theYoung Leaders of the America Initiative, by the USA government

• Selecionado pela Fundação Arymax no Concurso de Projetos 

• Partnership with GreaterGood.org to perform Girls´ Voices workshops in pubic Brazilian schools 



• E2C Partners with Grupo+Unidos: English mentorship for black youngsters

• Selected by the American government for the global conference of Diplomacy and Social Impact in San Diego, CA


• Selecionado pela Fundação 1Bi para o Programa Potencialize:  Consultoria em tecnologia e gestão por profissionais do Ifood

• Selecionado pelo Grupo Ambev para participar do Programa VOA: Desenvolvimento de Projeto de Mentoria com funcionários da Ambev


Fernando Schneider

Business consultant - Prior to that, he has worked for Google, Microsoft, Dell and UOL.
Graduated in Business Administration from Universidade Federal do Rio Grande do Sul. MBA from Tuck School of Business @ Dartmouth

Shirley Schneider

Held positions in Supply Chain and fulfillment areas at Dell, Eichenberg and Convector.
Graduated in Business Administration from PUC-RS

Bruno Barreto

Sales Manager at Google. Previously held positions at Goldman Sachs and Symantec.
Graduated in Business Administration from Brigham Young University; MBA from University of Texas at Austin

Tiago Carvalho

Entrepreneur that held senior positions at Euromonitor, Integrity Consulting and WTC.
Graduated in Business Administration from Anhembi

Vivian Sória

Held positions at Promon, co-founder of Moradigna - Social business on housing context and former coordinator of NGO Sonhar Acordado.
Graduated in Architecture and holds degree of Ventures Management from Mackenzie University

Beatriz Aguirre

Held positions at Laureate, Santander and Iguatemi.
MBA in Social Entrepreneurship at FIA/USP.
Graduated in Business Administration with emphasis in Marketing from ESPM and degrees from FGV.

Renato Romero

Held position for several years at FranklinCovey Brazil Sales and Marketing Specialist.
Graduated in Business Administration from FJD Business School

Camila Kuhn

Board Member
Global Quality Manager at Beiersdorf. Previously, held positions at BASF, Campo Limpo Plasticos and Bosch.
Mechanical Engineer with an MBA in International Management from Munich Business School.

Danielle Camillo

Board Member
Gerente de Marketing e Inovação na Frooty, com passagens pela Lindt e Danone.
Formada em em Administração de empresas pela FEA-USP, MBA pela Kellogg School of Management at Northwestern University


Your contribution is mission-critical for us to keep taking this life-changing opportunity to more than 11 young Brazilians in need!

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